Marketing & Sales
American Retirement Advisors strives to provide the necessary tools needed by independent producers to increase their production levels through the affective utilization of both marketing and sales.
With this in mind we feel it is necessary to point out the differences between Marketing & Sales. All to often these completely different set of business functions are lumped together as "Sales and Marketing".
First of all, marketing should come first. Without the marketing component there are few sales and worse yet, no continuous stream of prospects to see in the future.
We have found that an inordinant percentage of producers continuously chase the next "Silver Bullet". They tend to move from NMO to NMO in an attempt to find the next best thing. What they typically find they have chased are "Selling Systems" that lack any true marketing initiative component.
Our producer relationships generally have the face to face skills needed to "close" business. What they lack is a systematic means of generating an ongoing stream of qualified people to see on a consistent basis.
Knowing the difference has allowed American Retirement Systems to provide independent producers with solutions to both of these critical issues.
- A professionally designed marketing approach
- Continuous stream of prospects
- Significantly reduced out-of-pocket costs
- Consistent name recognition and identity branding in your area
- Enhanced credibility for your firm
- More sales with less effort and expense
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American Retirement Systems offers the following marketing programs and incentives to assist our producer relationships in the growth of their businesses.
- Elite Producer Concierge Program
- Elite Producer Founders Group
- Marketing Reimbursement Incentive
- Co-op Initiative
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- On-line Sales Training
- Multi-Concept Webinars
- Weekly Conference Calls
- Frontline Sales Support Hotline
- Sales Tool Suite
- Annuity Rating Guide
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- Income Planning Solutions
- Tax Reduction Strategies
- Social Security Taxation
- Annuity Rescue
- Generational IRA
- 72(t)
- Pension Income Replacement
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What does this mean for you:
Our strategic approach to our Elite Producer Concierge Program combines our 5 decades of experience with the absolute best National Advertising and PR firm. This culmination of talents has resulted in the industry's first turn-key marketing & branding platform for annuity producers.